Award-winning Acer Education “Let Them Touch" and “Explore More” campaigns.

• Print Ads
• Responsive Microsite
• Web Banners.
• HTML Email
• Billboard

Targeting K–12 staff, teachers, and administrators, I crafted print and online ads and placed them in a variety of media venues, including Education Week, eSchool News, and Tech & Learning.

The online campaign generated more than one million web impressions in one month and more than 5,300 click-throughs to the online campaign landing page, with Acer’s active audience increasing by 125%. We reached another 200,000 people via our print campaign, custom newsletters, and emails.

My Role: Concept; Art Direction; Visual Design; Post-Production.